Why Should you Invest in a Business Coach?

You don’t. That’s right, I’m a business coach saying you don’t need to invest in a coach. Here’s the deal: It is only when an entrepreneur is hungry for growth and transforming where they are now that a business coach even makes sense. What matters most is your mindset.

Any Olympic athlete knows a coach is required for high level performance and winning the gold. You would never see an Olympiad reading an article on whether to have a coach. Being up to a big game to win the gold, she already knows a coach is required for her performance. It’s her mindset of winning the gold that determines her actions of what coach is best for her.  

On the other hand, a recreational soccer league player would question having a coach. In fact, you likely don’t need one! A coach isn’t necessary. You only need a coach to the degree you are playing a bigger game. No big game, no coach needed.

Now, if you’re reading this, I know you’re a performer who IS up to a bigger game. You have a growth-oriented mindset and is interested in expanding on your current successes to manifest a bigger vision. Or perhaps you are someone who’s accomplished a lot and are now looking at how to uplevel your performance, switch careers, or scale your company.

Whatever stage you’re business is at, here’s the litmus test whether you know you’re ready for a coach. Entrepreneurs invest in coaching for primarily 3 reasons:

1. You cannot grow your business on your own. And you have the courage to admit it.
2. You want to grow your business faster. This is often due to urgent circumstances to cause a particular result in a short time frame.
3. You want to be as efficient as possible and follow a proven methodology versus reinvent the wheel.

If you can answer yes to at least one of those questions, I’d recommend interviewing business coaches. When hiring a business coach, here is a mental checklist you might use: Do you share a similar philosophy? Do you enjoy each other’s presence? Does the coach have credible success stories of their clients? And the most important question of all: Am I up to a bigger game? In other words, what’s your mindset?

The answer to that question won’t be inside your head. Stop consulting with yourself--it can be a bad neighborhood of overused past based neuronal patterns designed to help you survive. Instead, interview some loved ones and discover how you’re showing up. Then choose.

As many entrepreneurs discover, business is not for the faint of heart. If you want to catalyze your dream lifestyle and the difference you want to make in the world, a coach simply helps you do what you could not on your own, helps you utilize proven methodologies and systems, and ultimately, helps you achieve your dreams faster.

Anna S. Choi helps conscious companies grow their client flow through business and marketing coaching. She loves synthesizing, adapting, and distilling strategic marketing plans into executable daily actions to take that get results to grow your business. If you're interested in taking focused action on an intentional strategic marketing plan to energize more client flow, please watch this introductory video to see whether we are a fit. I look forward to connecting and supporting you! You can contact her at anna@annasunchoi.com or 206-330-6426. 

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March 1, 2017
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Anna Sun Choi
Ever ask a fellow entrepreneur “What marketing do you do?” “Where did you find that client?”
They proudly respond, “Referrals.”

While some entrepreneurs may say “referrals” intentionally to not disclose their marketing secret sauce, mostly I find that response is code for... 

February 1, 2017
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Anna Sun Choi
Being an Entrepreneur is not for the faint of heart. It takes guts, grit, and resilience in the face of no agreement. But instead of wasting time trying to find the magic bullet that doesn’t exist--the real truth is many entrepreneurs know exactly what there is to do--

What is a Social Entrepreneur or Social Enterprise? Learn the basic definitions, models, and determine whether you are a social entrepreneur or social enterprise. 
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Credit: The final definition I said I would use is the definition from Social Enterprise Alliance. 

Anna S. Choi helps conscious companies grow their client flow through business and marketing coaching. She loves synthesizing, adapting, and distilling strategic marketing plans into executable daily actions to take that get results to grow your business. If you're interested in taking focused action on an intentional strategic marketing plan to energize more client flow, please watch this introductory video to see whether we are a fit. I look forward to connecting and supporting you! You can contact her at anna@annasunchoi.com or 206-330-6426. ​

November 10, 2016

Anna Sun Choi
As we head into the holiday season, I'm looking for an alternative for both buying and receiving gifts. My family started a new tradition of picking a cause that the other family member donates to. While that tradition only lasted a couple of years, I found myself wanting